Research Services
Delivering specialist and cost effective customer, employee, and wider market research


iCustomerExperience provides cost effective and highly detailed customer, employee, and wider market research using a vast array of traditional, innovative, and proprietary methods.

Whatever the nature of your research requirements, budget, or timescales, iCustomerExperience will design and implement the most valuable solution for you. We are completely flexible! You need to focus on other business priorities and want us to manage the entire research project from planning through to reporting on a fully outsourced basis? Or you want us to deploy your available resource in a ‘joint approach’ and further reduce your investment? We happily work with clients in both capacities, it is 100% about what works best for you!

We conduct both quantitative and qualitative research; our portfolio includes but is not limited to Online surveys, Telephone surveys, Postal surveys, Focus groups, Face to face interviews, Diagnostic workshops, and Mystery shopping. Drawing from one or a combination of these methods we are able to provide highly detailed, relevant, and importantly up-to-date data.

Your choice of research method will be influenced by a variety of factors:
 
  • Characteristics of the respondents from whom you wish to collect data
  • Importance of reaching a particular person as the respondent
  • Importance of respondents’ answers not being contaminated or distorted
Much of our research is customer and employee based; the former principally focusing on the customer experience, loyalty, and advocacy; and the latter on employee experience, engagement levels and drivers. Firm favourites with our clients are the Customer Experience (iCXP)  and Employee Experience (iEXP) Indicators  for their comprehensive and detailed insight as well as for their benchmarking capability via their corresponding indicies, the Customer Experience Index (iCXP)  and the Employee Experience Index (iEXP) which incorporate performance data from a multitude of other companies across multiple vertical sectors and geographies.

Each engagement is carefully tailored to meet your very unique research requirements, budget, and timelines.

Contact us  today for a no obligation discussion around your research needs.

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